M&S Picnic Submission Boards

Evaluation

When starting this brief I made sure that I set my limitations and gave myself a theme and culture to research and look into. I really got into this brief at the beginning, and had some good initial ideas. I think I could have developed the brief much more, using more food and looking further into the culture. I would have liked to produce more ranges, so the target audience (being quite varied, as families go to this kind of event) could all be included in the picnic.. women, men, children..

It would have also been good if I could have done more picnic design packages for different operas, maybe looking into other cultures and how the food packaging varies in each country.




Submission boards Print: The colour on the boards didn't come out well at all.. the ink or something went wrong over night, so the red has turned a nasty yellow colour.. and it doesn't show the work off great at all.. shame :/ 

Burlesque Submission Boards

Evaluation

I found it difficult to start this brief, as it changed a few times throughout the module, from being about burlesque, to the secret and the hidden.. but after a crit, it was suggested that I could produce a burlesque kit, that was meant to be fun and entertaining. This grabbed my attention and I was excited to start the brief. 

Time passed and I found myself still needing to start this brief, I'm not happy at all with the outcome and would like to spend much more time on it. This brief has much more potential and has many more deliverables that can be produced.

I haven't researched the theme enough, and this is one reason why the brief has suffered. I need to experiment with the 'logo' more on the packaging and take different parts from the poster to find a design that works better.

Yearbook Submission Boards

Evaluation

I was in a design team with Gemma, Kirsty and Nick and we worked on the Fine Art yearbook. At the beginning of the brief, I was very excited and anxious about working with a team and with a group of fine art clients.

A problem we had straight away was a lack of communication, within our own group and with the client, as we were all unsure about our cover design and the client said they liked it, however, after 4 weeks, we had a member leave the group and we then found that the client didn't like our ideas after all. From then on, we all made sure that if we didn't like an idea or design, that we would say, otherwise the yearbook wouldn't work out.

The layout was liked quite close to the beginning, but we struggled with the concept of 'Original Rework', as the fine artist's came up with the concept, we had to ask for the meaning, and it took a bit of time to understand. But we got there in the end!

This brief has taught me a lot, in regards to working with a group of graphic designers and with a real client.. or set of clients. I found that I grew in confidence, as I was consistently talking about my ideas and presenting the work we had done to the clients on a weekly basis.

Madness Submission Boards

Evaluation

I really enjoyed illustrating the covers of the albums. I found that I used a lot more of photoshop in this brief, which is something new to me, and I have been able to develop my knowledge with the software.

There is a lot more that can be done to this brief to make it much stronger and have a larger range of deliverables. I would have like to design promotional material for an anniversary event and made the packages a bit more quirky and 'mad' to reflect the band and ska genre.

I could have produced more album covers, staying with the idea of using the name or lyrics, and designing an illustration that reflects that,

Beatrix Potter Submission Boards

Evaluation

I needed to keep clear of the original Beatrix Potter illustrations to make this project work. Because of this, I was staying to close to home and not thinking outside the box, my drawings were very similar to those of the original books.

I finally came up with a simple design that reflected the character from Beatrix Potter but was also quite different. I think the range works nicely, but could still be developed.

I wanted to have illustrated at least another book to go with Peter Rabbit, but I ran out of time, as I didn't realise I was going to be designing a story. To start with, I chose to design covers, but I changed the brief slightly so I could work with doing story illustrations.

Found it really challenging, but I was also inspired by the rules I could set myself in regards to how the illustrations and backgrounds would look like (point of view, time of day etc)